Did you know that if everyone boiled only the water they needed instead of filling the kettle every time, we could save enough electricity to run practically all the street lighting in the UK?

That's what the Government reckons anyway and they know everything there is to know about wastefulness.

But that's why the Eco Kettle is such a good idea.

Its internal reservoir holds a full capacity of water ready for use, but the measuring button allows any quantity - from a single cupful to full capacity - to be released into the separate chamber for boiling.

The result? It only boils exactly the right amount of water every time you put the kettle on and that means you use less electricity - 30% less than standard kettles according to independent consumer trials.

Plus because you're boiling less water, you don't have to wait as long for the kettle to boil.

The Eco Kettle is available from The Ethical Superstore, price £29.95 .




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